Sudhana, P., Noermijati, N., Hussein, A. S., & Indrawati, N. K. (2023). Explaining the unsuccessful relationships between brand awareness and behavioral intention: a serial mediation study. Management Research Review. https://doi.org/10.1108/MRR-09-2021-0689
Sudhana, P., Noermijati, N., Sabil Hussein, A., & Khusniyah Indrawati, N. (2023). A moderated mediation analysis of the low enrollment intention at international higher education in Indonesia. International Journal of Public Sector Management. https://doi.org/10.1108/IJPSM-12-2021-0271
Sudhana, P. (2023). Evolusi Data, Information, Knowledge, Wisdom (DIKW) Pada Pengelolaan Data Pelanggan Baru Berbasis CRM. KALBISCIENTIA Jurnal Sains Dan Teknologi, 10(1), 31–36. https://doi.org/10.53008/kalbiscientia.v10i1.1819
Sudhana, P., Munawaroh, S., Renwarin, J. M., & Tannady, H. (2023). MASIHKAH CITRA MEREK SEBAGAI STRATEGI DALAM KEPUTUSAN PEMBELIAN? Journal of Economics and Business UBS, 12(1), 670–681. https://jurnal.ubs-usg.ac.id/index.php/joeb/article/view/175
Iskandar, D. A., Tumpuan, A., Parmenas, N. H., Sudhana, P., Sadarum, M. T., Adiansyah, A., Sumbogo, I. A., Kalbis, B., Social, C., & Kalbe, R. (2023). Implementasi Aturan Dasar dan AD / ART Berorganisasi bagi UMKM Dpapahares Cafe di Sukaluyu Kecamatan Teluk Jambe Timur Karawang. BERDAYA: Jurnal Pendidikan Dan Pengabdian Kepada Masyarakat, 5(1), 11–19. https://doi.org/https://doi.org/10.36407/berdaya.v5i1.838
Sudhana, P., Noermijati, N., Sabil Hussein, A., & Khusniyah Indrawati, N. (2022). Explaining the Low Enrollment Intention at International Universities in Indonesia: A Serial Mediation Study. Athens Journal of Education, 10(2), 291–306. https://doi.org/10.30958/aje.10-2-6
Sudhana, P., Noermijati, N., Sabil Hussein, A., & Khusniyah Indrawati, N. (2021). The mediating role of self-congruity in transnational higher education choice: a proposed framework. Journal of Applied Research in Higher Education, 13(3), 811–829. https://doi.org/10.1108/JARHE-05-2020-0141
Sudhana, P., Ameen, A., & Isaac, O. (2020). A multi-theoretical framework to better understand the college major choice in arts and design. Journal of Applied Research in Higher Education, 12(5), 1009–1023. https://doi.org/10.1108/JARHE-11-2019-0277
Sudhana, P., & Ameen, A. (2019). Revisiting the Focus of Indonesian Higher Education: A Proposition toward Arts and Design as Promoted College Majors. Proceedings of the International Conference on Science, Technology, Education, Arts, Culture and Humanity – “Interdisciplinary Challenges for Humanity Education in Digital Era” (STEACH 2018), 277(Steach 2018), 1–6. https://doi.org/10.2991/steach-18.2019.5
Sudhana, P., Ameen, A., Isaac, O., & Nusari, M. (2019). Proposing Conceptual Framework to Better Understand the Determinants of College Major Choice in Arts and Design. International Journal of Management and Human Science (IJMHS), 3(2), 11–22. https://ejournal.lucp.net/index.php/ijmhs/article/view/785
Sudhana, P., & AL Awadhi, A. A. A. (2019). Revisiting the Focus of Indonesian Higher Education: A Proposition toward Arts and Design as Promoted College Majors. Proceedings of the International Conference on Science, Technology, Education, Arts, Culture and Humanity – “Interdisciplinary Challenges for Humanity Education in Digital Era” (STEACH 2018), 277(Steach 2018), 1–6. https://doi.org/10.2991/steach-18.2019.5
Sudhana, P., & Ameen, A. (2018). Proposing Conceptual Framework to Understand the Determinants of College Major Choice in Arts and Design. In Abstract of 2nd International Conference on Management and Human Science (ICMHS 2018) (pp. 7).
Widjanarso, W. N., & Sudhana, P. (2018). MEMPERTAHANKAN DAYA SAING INSTITUSI PENDIDIKAN DENGAN KURIKULUM DESAIN FESYEN YANG UNGGUL. Jurnal Jalinan, 3(1), 1–19.
Pranakusuma Sudhana. (2018). DETERMINING NEW EXPORT GOALS AND COMPETITIVE STRATEGIES FOR THE JEWELRY INDUSTRY IN EAST JAVA IN A GLOBAL VALUE CHAIN PERSPECTIVE. East Java Economic Journal, 2(1), 61–74. https://doi.org/10.53572/ejavec.v2i1.13
Sudhana, P. (2017). Industri Perhiasan di Jawa Timur Dalam Perspektif Global Value Chain. Proceeding 4th East Java Economic Forum (Ejavec 2017), Surabaya.
Sudhana, P. (2017). Tinjauan Posisi Industri Tekstil dan Produk Tekstil Indonesia Dalam Global Value Chain. Proceeding 5th National Seminar on Applied Science and Technology (SNTEKPAN V 2017), Surabaya.
Sudhana, P. (2017a). OPTIMASI JUMLAH KAMAR PADA PEMBANGUNAN BUDGET HOTEL DENGAN METODE INTEGER LINEAR PROGRAMMING. Seminar Nasional Ilmu Terapan (SNITER) 2017, C02-1–8.
Sudhana, P. (2017b). Tinjauan Posisi Industri Tekstil dan Produk Tekstil Indonesia Dalam Global Value Chain. Seminar Nasional Sains Dan Teknologi Terapan V 2017, B117-122.
Sudhana, P., Lukmandono, L., & Prabowo, R. (2019). PENGARUH MARKETING MIX TERHADAP IMPULSE BUYING DENGAN NICHE MARKET SEBAGAI MODERASI PADA INDUSTRI JASA PENDIDIKAN. Industri Inovatif : Jurnal Teknik Industri, 8(1), 38–44. https://doi.org/10.36040/industri.v8i1.673
